WE ALREADY HAVE THE WINNING PROJECT OF THE 1ST NAGUISA DESIGN COMPETITION!

As stated in the terms and conditions, in mid-September and once the call for applications was closed, a first pre-selection took place in which the proximity to the brand image and the feasibility of manufacturing the design were assessed.

From that first phase, 5 proposals were pre-selected: “Simplemente” , “Dance with myself” , “Camina flotando” , “Benita” and “El verano en tus pies” , which were submitted to a popular vote through our Instagram account on September 27, 28 and 29.

At the same time, the 5 proposals were also put to a vote by a jury made up of professionals from different areas of the footwear sector (sales, production, communication, etc.). The jury assessed the commercial viability, originality, comfort and functionality of each of the proposals.

Adding up both votes, the resulting decision was for the project named 'Benita'. Of the 5 preselected projects, it was the one that received the highest score.

In second place was the project “Dance with myself” and in third place, and with the most votes on Instagram , “Summer at your feet”.

Once again, from Naguisa , we would like to thank all the people who have sent us their proposals, the participation and the quality of the proposals being something to highlight.