Pablo is the fastest key on the Naguisa keyboard. A head of impeccable architecture at the top of the organogram. Pablo is swift and synthesizing; he is the watch whose battery never runs down, the optimal and precise assembly of components that makes the entire business process run smoothly so we can have our Naguisa shoes ready. Even when we are stretched to the limit, Pablo has a particular knack for lightening any situation with extreme practicality, elegance and serenity. We love his expression ‘Calm, ladies,’ and he gives us the soothing sensation that everything will be all right in the end. It’s like touching wood, that piece of wood he picked up during the dreams of his childhood, so that one day he could set up a small carpentry workshop to bring his imagination to life. Pablo is courteous and cheerful, a soul born to ride on the tandem of life with his unconditional partner Claudia and their two treasures, Lola and Olivia. A man who exists to build and to simplify, to be a leader and to set the benchmark, to seek alternative routes when the storm sets in. Pablo always has a plan B… and plans up to Z. We have no idea where he gets his ideas from. Well, we do: from his top hat. Because Pablo is pretty comical too, he’s one of those men who show us that seriousness is not undermined by laughter and that ingenuity is about never ceasing to imagine new possibilities for us to evolve and transform.